Joining the easyTraining Network
Joining is succeeding!

Personal Service is the key to success
The easyTraining Network provides a vital marketing function for single or small groups of trainers and consultants. Joining the Network gets your services advertised at both national, but perhaps more significantly, at local levels.

Benefits
· Low cost web presence - managed for you
· Entry on UK's easiest to use trainer directory
· Access to participation of input on training programmes organised by the region
· Local and national marketing
· Local forum - for meetings and discussion
· Leading and learning through sharing

We strongly believe, for the Network's success, it needs to be able to offer a lot more than just a host web based services - offering some form of personal services, especially to HR people, is crucial. There will be 10 separate regions in the UK. Each will have its own regional manager with intimate knowledge of the skills sets of many of its training members.

We aim to sell more training days for those trainers/consultants who join the Network. Registration to the Network will probably become your most cost-effective marketing tool. Business cards will be able to state www.billjones.easytraininguk.co.uk and this will take you to your updateable unique page.

Despite the temptation to try to offer a multitude of services via the Internet, we intend to 'stick to the knitting' in other words focus on matching training needs with local providers. Other sites may seem to offer more and the Network provides an excellent hot list page for this purpose.
Each of the 10 regions will have its own unique page on the web site. Each region will have a Regional Manager, who will be professionally qualified as a trainer, knowledgeable in local business issues and responsible for marketing the interests of those members within that region.
Regions will undertake regular advertising on behalf of their members, including features in CIPD regional publications and local newspapers and individuals will collectively speak for the Network at local functions. Members will have the option to discuss marketing issues with the regional manager through email, discussion forums and will be able to attend meetings to discuss local strategy as well as make input at national level.
The Network's main database will contain all the details of the members and HR staff will be able to search the database to find suitable trainers for any given topic.

We offer three levels of membership. All levels of membership must provide the Network with a detailed profile and photograph. This information will need to be delivered to the Leeds office (via email or posted on a Word document) We will be responsible for publishing on the appropriate regional page.
Members joining the Network will be able to email updates to their profiles on a regular basis and the Network will update accordingly. Our goal is to help HR managers find suitable trainers quickly and efficiently and enable you to achieve more training days. See example of a typical link. If the individual has a web site for his/her business then this can be added as a link in their general bio details. Note photographs are not mandatory but are highly recommended.
Full Members £200 - this membership level donates trainers/consultants currently delivering training programmes to major clients and government bodies, including those in FTSE 250 level clients. They will be professionally qualified - and include engineers, psychologists, lawyers and MIPD members. They will have considerable experience and a significant client base. This information should be published on Bio submissions and interested users will be able to review this information before contacting for further discussion.
Associate Members £150 - these members will be experienced in their field of specialism but not have a professional qualification.
Founder Members - £250 In recognition of helping launch the Network these names will be the first 20 members - with full membership status. Their names and subject specialism are clearly indicated on the region's Home Page.
Job Opportunity? Regional Manager

Currently the business model is being developed within in the Yorkshire area, but are now seeking professionals to expand the concept on a region-by-region basis throughout the UK. Longer-term plans include developing the brand name to cover US, Canada, Australia and New Zealand.

We now seek to talk with individuals/training partners throughout the UK. Web technology is simply a means to get HR staff and trainers together quickly and efficiently. It is not an end in itself. If you share the belief that it is only through providing:
· a personal local service - offering HR users the opportunity to talk with a training specialist/manager who has knowledge and understanding of the region combined with
· an easy to use suite of web facilities

that full HR benefits can be achieved.

Our aim is to identify CIPD qualified (or equivalent) professionals that have a proven experience in delivering quality programmes to a range of businesses including TSE 250 clients. Ideally we are looking for individuals who now want to further develop their careers in a management role and develop a higher profile and be recognised as manager of change.

IT/web skills are not a major requirement for the position of Regional Manager, as we will provide the full infrastructure.

If you have this passion we would love to talk with you.

Key Issues

1. EasyTrainingUK is a member of the EasyGroup Network and the Head Office will be responsible for marketing the Network on both a national/international basis, including through Easy-Yell, group email marketing and collaboration with other HR web sites.
2. Maintenance/hosting updating of the web site will be the responsibility of the Head Office.
3. Each area will have a Regional Manager who will have specific knowledge about the trainers in the Network and the business issues relating to that region. This will enable them to work with local businesses to design specific courses utilising the full talents of the trainers in the Network.
4. Regional Managers will receive a % of the membership income from their region and will have full reasonability for managing their advertising budget - i.e. local press and/or CIPD regional publications. Full support from Head Office will be available at all times.
5. Regional managers will be responsible for organizing quarterly forums of the regional trainers to decide on local marketing initiates. The forums will discuss a whole range of issues relevant to their needs.
6. Businesses will use the search facility to gain access to trainer's details on-line. They will then be able to negotiate directly with each provider and negotiate terms and conditions relating to their specific training needs with that provider.
7. Significant revenues will be achieved by organising in-house/group training courses for local business in that region. This will be a key function of the Regional Manager who will receive the full income. They will be responsible for negotiating fees - mainly with the Founder members and a percentage of the revenue 10% (approx) will be payable to Head Office. The actual fee will depend on the level of web-based support services, if any, is required.

This is an exciting new venture. One that does not involve a major financial risk. Call for further discussion.